The white t-shirt has issues. I’ve documented its shortcomings in previous blog posts about creating a 5K t-shirt that runners love and how to design a charity event t-shirt. Simply put, white tees stain easily and end up relegated to lawn or cleaning duty in short order.
Australian company Threadsmiths are changing all that with their new white t-shirt – the Cavalier. It shrugs off water (and sriracha, wine, mustard and other known fabric staining culprits) from its surface like Kobe Bryant sheds defenders.
Using nano-technology, Threadsmiths infused the 100% cotton t-shirt with hydrophobic qualities that last for up to 80 washes. Check out the Sriracha vs Cavalier video below. Would you throw down $65 for a stainless white t-shirt?